Coach is a multinational luxury fashion company based in New York City. The company is known for accessories and gifts for women and men, including handbags, men’s bags, women’s and men’s small leather goods, footwear, fragrance, jewelry, outerwear, ready-to-wear, scarves, sunwear, travel accessories, and watches. The 75th anniversary was a milestone opportunity for Catapult to design a coffee table book that celebrates the history of this legendary American brand. Our designers enjoyed digging through the Coach archives to develop a tactile experience depicting this seminal brand’s New York City heritage. We also developed retail signage and print ads to launch the “Looking Forward” anniversary campaign.